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Jul 18, 2021Liked by Greg Isenberg

Well this was intense

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Great post. Thanks for taking the time and putting it down on the paper.

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Thank you so much for sharing great insights, Greg!

I don't know if you remember me but I took your mavan "Community College" course before ;)

As an international founder who is always thinking about how to bring value to users faster and better, I really resonated with this article!

Here's a list of my highlights that I really resonated with from this article and my notes:

>> Product Hunt was an early example ofstarting with a community and then building the product, rather than the other way around.

>> More than winning new users, Product Hunt won affection, building a genuine, warm community very different than the snark and sarcasm of Hacker News or Reddit. Much of that was down to Hoover himself, by all accounts a genuinely kind, charismatic leader.

>> Hoover notes that Live Chat was "This was VERY effective in building the brand in the early days" but didn't make a meaningful difference at scale.

✍️ Note: This happens to even experienced founders

>> Hoover had been thinking of leaving for a while. After seven years spent building one of the internet's liveliest communities, he felt it was time to turn the page.

✍️ Note: I wonder what his emotion was behind of this decision.

>> Because of the platform's focus on individual launches, the relationship that forms between consumer and maker is time-bound.

✍️ Note: Good insight. That's why PH needs to leverage and increase the consumer's early engagement for makers.

>> In the past, companies launched products to gain attention, to win customers, to attract investment. With a crowdfunding model, all three of those needs (attention, customers, and investment) could happen at once.

Thank you again for sharing great insights, Greg!

Reference: https://glasp.co/#/kazuki/?p=Hkn3QGG1Mw4kmRIZzLbv

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